
OUTDOOR ADVERTISING IN SOUTH AFRICA
OOH ADVERTISING SOUTH AFRICA
Are you interested in out of home advertising in South Africa? Empire can help place your advertisement in high traffic areas that guarantee visibility from your targeted audience.
South Africa boasts an excellent out of home advertising network guaranteeing excellent brand exposure to both residents and tourists, in various prime locations such as Johannesburg, Cape Town, Durban and other high traffic areas in the country. Empire is able to place your brand exactly where it needs to be seen.
READY TO ADVERTISE?
OUTDOOR LOCATIONS IN SOUTH AFRICA
Billboards are a great way to reach the masses – to reach where they live, commute, work and socialise. Unlike other mass advertising media, billboards can’t be switched off.
By choosing your billboard locations strategically, you are also targeting your direct market. South Africa has various locations of billboard placements.
Rotating Billboards are a great way to reach the masses – to reach where they live, commute, work and socialise. Unlike other mass advertising media, billboards can’t be switched off.
By choosing your billboard locations strategically, you are also targeting your direct market. South Africa has various locations of billboard placements.
Spectacular Billboards are a great way to reach the masses – to reach where they live, commute, work and socialise. Unlike other mass advertising media, billboards can’t be switched off.
By choosing your billboard locations strategically, you are also targeting your direct market. South Africa has various locations of billboard placements.
Urban LED are a great way to reach the masses – to reach where they live, commute, work and socialise. Unlike other mass advertising media, billboards can’t be switched off and can be seen from a distance.
By choosing your urban LED locations strategically, you are also targeting your direct market. South Africa has various locations for placements.
Bus shelter adverts are able to capture attention from passing traffic. The real value they deliver is in reaching the captive audience using the mechanism of a bus stop. Because viewers will usually have plenty of time to examine these ads in-depth, it’s the perfect medium for delivering a detailed, information-rich message.
City Light adverts are able to capture attention from passing traffic. The real value they deliver is in reaching the captive audience using the mechanism of a city light.
Allow your message to be located strategically next to point of purchase or in key high traffic locations. Mobilites are flexible, allowing you to select the route the creative message travels, where it’s parked, and number of hours in each location.
Street Bins adverts are able to capture attention from passing traffic. The real value they deliver is in reaching the captive audience using the mechanism of a street bin. Because viewers will usually have plenty of time to examine these ads in-depth, it’s the perfect medium for delivering a detailed, information-rich message.
Street Name Signs adverts are able to capture attention from passing traffic. The real value they deliver is in reaching the captive audience using the mechanism of a street name.
Street Poles adverts are able to capture attention from passing traffic. The real value they deliver is in reaching the captive audience using the mechanism of a street pole.
Surburban street signs adverts are able to capture attention from passing traffic. The real value they deliver is in reaching the captive audience using the mechanism of a street sign.
Supalites adverts are able to capture attention from passing traffic. The real value they deliver is in reaching the captive audience using the mechanism of a supalite.
Placed in metropolitan areas on major arterial routes and at major traffic convergence points, Dramatic size compels attention and stimulates recall
National coverage, with a host of different sizes and formats, in exciting and dynamic locations, affording exposure in close proximity to point of purchase, and entertainment environments. Offering excellent exposure in prominent areas, reaching a diverse consumer base.
Enables, through the airports – high traffic volumes, captive audiences, upper LSM consumers, high impact signage and digital solutions to advertisers.
The multiplicity of tactical touch points inside and outside the stations allow for: Ownership of zones providing high impact and dominance in strategic areas- Campaign design is flexible and audiences can be targeted by segment, station or a broad-based marketplace
Advertising in premium malls improved key campaign metrics of awareness, recall and recommendation. Brand perceptions were enhanced. The proximity of Mall advertising to stores is highly advantageous to brands, providing the unique opportunity to develop and deliver influential messages to mall shoppers in the right place at the right time
Malls Digi Icons: Strategically positioned in high footfall areas throughout the mall, offering wide coverage, in direct line of sight. The digital format, which allows for video and fully animated messaging is both cost-effective and attention-grabbing.
The first point of contact on entering the mall and the last message on exiting. They are a cost effective medium and can be used for clever, tactical messaging.
Located in key sites around the mall and are typically either road facing or look out onto busy open parking areas. They are large format, impactful sites and are an early messaging medium upon entering the mall or provide an opportunity to engage potential shoppers driving past.
Unlocks the potential of rotating static faces weekly, targeting key shoppiung & business hubs