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OUTDOOR ADVERTISING UK

ATTRACT THE ATTENTION OF THE UK’S MOBILE RESIDENTS AND VISITORS THROUGH A WORLD CLASS OUT OF HOME (OOH) NETWORK

OUT OF HOME ADVERTISING UK

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The UK boasts an excellent out of home advertising network guaranteeing excellent brand exposure amongst its busy residents.

​Brands have a wide variety of locations and formats to choose from, and Empire would be glad to work with you to advise and plan a perfect campaign that will achieve all of your marketing objectives.

ADVERTISE IN THESE OUTDOOR UK LOCATIONS

London Underground LCD Advertising
Target Audience
Site Specific
BACK TO OUTDOOR TYPES

Appearing at high footfall corridors throughout the network, LCD screens are a powerful way of immediately engaging with audiences thanks to their high definition digital display. LCD screens offer advertisers 5 second full motion video slots within a 20 second loop, with sites spread through ticket halls, on platforms and in corridors, many LU stations

Oxford Circus Wrap
Target Audience
Adults 18-54
BACK TO OUTDOOR TYPES

Moments away from the buzzing retail outlets of Selfridges, John Lewis, Nike, Topshop, Zara and Liberty, The Wrap, Oxford Circus is located at the corridor to both northbound entrances of the Victoria and Bakerloo lines. This advertising opportunity combines the popular Oxford Circus Digiwall 2 and Megawall on the opposing side and extends the vinyl wrap onto the ceiling and floor delivering unmissable standout.

Travelator (Bank)
Target Audience
Upmarket adults 25-54
BACK TO OUTDOOR TYPES

Situated directly below London’s buzzing financial services district, the Travelator at Bank station is exclusively located in a solus environment featuring 16 x bespoke vinyl sheets along an 80m tunnel that connects the Waterloo & City line to the other lines in Bank Station.

Travelator (Waterloo)
Target Audience
Upmarket adults 25-44
BACK TO OUTDOOR TYPES

Based in London’s busiest station, your brand can create standout domination using 16 x bespoke vinyl panels along the Waterloo Travelator line, a 115m tunnel in London’s busiest commuter station that connects the Jubilee line with the Bakerloo and Northern lines. Surrounding Waterloo station is Southbank, the home to a range of events as well as many entertainment, arts and dining venues attracting thousands of people everyday.

Tube Car Panels
Target Audience
Upmarket adults 25-44
BACK TO OUTDOOR TYPES

Advertising on Tube Car Panels offers extended dwell time throughout the average travel time of 21 minutes, with their close proximity visibility allowing comprehensive information to be communicated.

5 Ways Oxford Circus
Target Audience
Adults 18-54
BACK TO OUTDOOR TYPES

Situated below the busiest shopping street in Europe, 5 Ways covers all exit corridors from the main ticket hall of London’s most iconic London Underground station. Moments away from the buzzing retail outlets of Selfridges, John Lewis, Nike, Topshop, Zara and Liberty, your message will engage with the urban audience just before they step outside onto the shopping strip.

Digital Escalator Panel
Target Audience
Site specific
BACK TO OUTDOOR TYPES

DEPs are located in London’s premium Underground Stations. They run on both sides of the main escalators captivating the mass of daily commuters and tourists entering the London Underground, DEPs ensure highfrequency and unavoidable projection of brand/campaign messaging.

City 96 Sheet Panel Advertising
Target Audience
Site specific
BACK TO OUTDOOR TYPES

The ultimate canvas focused in conurbations, communicating messages with a higher impact and greater brand stature.

City 48 Sheet Panel
Target Audience
Site specific
BACK TO OUTDOOR TYPES

The classic billboard format, concentrated in urban areas across the country, delivering a ubiquitous presence.

A 48-sheet advert is approximately 3m x 6m in terms of its dimensions.

City 16 Sheet Panel
Target Audience
Site specific
BACK TO OUTDOOR TYPES

City 16 sheet advertising panels are typically located directly outside convenience areas, the London Underground and in high footfall areas of cinemas, train stations, bus stations and airports.

City 6 Sheet Panel
Target Audience
Site specific
BACK TO OUTDOOR TYPES

6 sheet advertising panels are typically located directly outside shopping and convenience outlets both on the high street, in shopping malls and in high footfall areas of cinemas, train stations, bus stations and airports.

They offer high impact exposure that can be targeted to specific neighbourhoods and demographics.

London Bus Advertising
Target Audience
Upmarket adults 16-44
BACK TO OUTDOOR TYPES

Amplify your message by making a bold statement with a Vinyl Bus streaming through the heart of the capital. The large scale of the message and sheer size ensure impact and instant brand recognition. Brands are placed along London’s busiest streets with the most vehicular traffic and pedestrian traffic constantly moving.

London Westfield – Entrance Landmark Wrap
Target Audience
Upmarket adults 25-44
BACK TO OUTDOOR TYPES

Westfield London is one of Europe’s largest retail environments. This enormous site offers huge standout, brand awareness and is one of the first opportunities to influence shoppers as they begin their journey at Westfield Shepherds Bush. Situated in the entrance of Westfield London, this is the largest portrait site in any retail location in the UK.

London Phone Box Advertising
Target Audience
Site specific
BACK TO OUTDOOR TYPES

Located on high streets and urban areas, delivering cost effective reach and frequency.