Print advertising in Botswana is still a reliable method for creating brand exposure. It’s effective and blends well with other forms of advertising formats available today. The high distribution across Botswana is a testament to readers’ continued preference for the tangibility that print advertising offers. This makes it an essential part of any media strategy.
Empire is able to create print ad campaigns that are tailored to your specific needs and guaranteed to reach your target audience.
ADVERTISE IN THESE BOTSWANAN PUBLICATIONS
With 80 000 copies published from Monday to Friday every week, the Daily News is the biggest newspaper in Botswana.
The Botswana Guardian is an English language weekly newspaper published in Gaborone. The paper was started in 1982. It is published by CBET Ltd. on Thursdays. The Botswana Guardian has a readership excess of 110 000. The newspaper targets middle class readers and decision makers. BOTSWANA GUARDIAN,FEARLESS AND RESPONSIBLE.
Mmegi is an English-language national newspaper in Botswana. Established in 1984, it is published weekly by Dikgang Publishing House in Gaborone. The newspaper’s name means “the reporter” in Setswana and its strapline is “News we need to know daily”. Until 1989, it was called “Mmegi wa Dikgang/The Reporter”.
Sunday Standard is a newspaper published weekly in Gaborone. It strives to cover national policy issues, development and economic issues, gender issues, environmental issues and to fearlessly give every Motswana an opportunity to use the Newspaper as a platform through which they can advance their ideas, opinions and aspirations.
The Midweek Sun newspaper is one of CBET (PTY) LTD’s publications, a company that also owns the Botswana Guardian newspaper. The Midweek Sun, Exciting and Revealing, print run estimated well over 21 000, translating to a readership of 100 000, capturing both the youth and adult markets with a light flavor of human-interest stories.
The Monitor is a weekly newspaper published on Mondays in Botswana. It is a sister publication to Mmegi.
A Sunday broadsheet newspaper that focuses on business and politics. It started publishing on Sunday 11th November 2012. The Patriot on Sunday is a citizen-owned independent newspaper not aligned to any political party or group interest. The Patriot on Sunday is the latest in the media industry and its primary mandate is to offer, free and balanced reporting. It is committed to delivering accurate and impartial news and information designed to inform public debate and enable people to make educated and informed choices.
The Voice is a print and online newspaper based in Botswana containing mostly human interest stories. The Voice recognizes and develops the concept that entertainment and information are not two separate entities, and that the newspaper must combine these qualities into a vibrant and colorful whole.