Print advertising in Greece is still a reliable method for creating brand exposure. It’s effective and blends well with other forms of advertising formats available today. The high distribution across Greece is a testament to readers’ continued preference for the tangibility that print advertising offers. This makes it an essential part of any media strategy.
Empire is able to create print ad campaigns that are tailored to your specific needs and guaranteed to reach your target audience.
PUBLICATIONS
Efimerida Sintakton is a daily newspaper for general news.
Ethnos tis Kiriakis is a weekly newspaper for general news.
Fos ton Spor is a daily newspaper that focuses on sports.
Kathimerini is a daily newspaper for general news.
Parapolitika is a weekly newspaper for general political news.
Proto Thema is a weekly newspaper for general news.
Real News is a weekly newspaper for general news.
TA NEA is a weekly newspaper for general news.
To Kefalaio is a weekly newspaper for financial news.
TO VIMA/TO BHMA is a weekly newspaper for financial news.
Frequently Asked Questions
What determines the cost of print advertising in Greece?
Rates depend on the titles selected, ad size, colour, page position, weekday versus Sunday editions and whether you book single insertions or a series. National dailies and high-circulation Sunday papers carry different values. The Empire creates a tailored quote built around your chosen titles, format and campaign goals rather than fixed pricing.
Which Greek newspapers reach which audiences?
Greece’s leading press titles serve distinct readerships. Kathimerini reaches business, politics and affluent decision-makers, Ta Nea and To Vima engage established centre and centre-left readers with strong Sunday editions, and Proto Thema commands very wide weekend and online readership. The Empire matches titles to the audience you want to reach.
What are the content and approval rules for print ads in Greece?
Print advertising must meet Greek and EU advertising-standards norms, with honest, substantiated claims and care around regulated categories. Publishers review and approve creative and copy before publication, and certain claims may need supporting evidence. The Empire prepares compliant artwork and copy and secures publisher approvals on your behalf.
When is the best time to run print campaigns in Greece?
Readership and advertiser demand rise around key seasons. Summer supports tourism and lifestyle features, Christmas and Q4 are prime for retail and gifting, Greek Orthodox Easter drives strong spring editions, and back-to-school engages family audiences. Sunday papers peak year-round. The Empire plans insertions to land in these high-readership windows.