PRINT ADVERTISING IN NEW YORK
PRINT ADVERTSING IN NEW YORK
Empire can help place your advertisement in the best national and local publications to ensure great reach and high recall from the New York readers.New York sustains a uniquely competitive newspaper landscape, anchored by the global authority of The New York Times alongside the tabloid rivalry of the New York Post and the Daily News. Together they reach influential decision-makers, commuters, and a fiercely local readership. For advertisers, this concentration offers both prestige national placement and street-level metro impact within a single market.
With a mix of broad mass and a range of highly niche publications, Empire is able to offer print ad campaigns that are specific to your needs and guaranteed to reach your target audience.
ADVERTISE IN THESE NEW YORK PUBLICATIONS
An international fashion and entertainment magazine for women
The New York Post (sometimes abbreviated as NY Post) is a daily newspaper in New York City. The Post also operates the celebrity gossip site PageSix.com and the entertainment site Decider.com, and co-produces the television show Page Six TV. The modern version of the paper is published in tabloid format. Established in 1801 by Federalist and Founding Father Alexander Hamilton, it became a respected broadsheet in the 19th century, under the name New York Evening Post.
The Queens Gazette is a weekly local community newspaper published specifically geared to the borough of Queens
The weekly newspaper is known for coverage of the unions representing civil servants. It is for features listings of job certifications and articles on job openings in city government.
The Jewish Week is a weekly independent community newspaper targeted towards the Jewish community of the metropolitan New York City area. The Jewish Week covers news relating to the Jewish community in NYC. In March 2016, The Jewish Week announced its partnership with the online newspaper The Times of Israel.
The New York Times is an American daily newspaper based in New York City with worldwide influence and readership. Founded in 1851, the paper has won 127 Pulitzer Prizes, more than any other newspaper. The Times is ranked 18th in the world by circulation and 3rd in the U.S.
The New Yorker now 95years old features journalism, commentary, criticism, essays, fiction, satire, cartoons, and poetry.
The Wall Street Journal is a U.S. business-focused, English-language international daily newspaper based in New York City. The Journal, along with its Asian and European editions, is published six days a week by Dow Jones & Company, a division of News Corp. The Wall Street Journal is one of the largest newspapers in the United States by circulation, with a circulation of about 2.617 million copies (including nearly 1,818,000 digital subscriptions) as of August 2019, compared with USA Today’s 1.7 million.
A monthly magazine of featuring aricle of popular culture, fashion, and current affairs
A fashion and lifestyle magazine covering many topics including fashion, beauty, culture, living, and runway. Vogue began as a weekly newspaper in 1892
A weekly student newspaper of New York University (NYU) covering anything to do with students and NYU
Frequently Asked Questions
How much does print advertising in New York City cost?
Print pricing is not standardized. It depends on the publication, ad size, colour versus black-and-white, placement, day of week and frequency. A national title differs greatly from a community or Spanish-language paper. The Empire matches you to the right titles for your audience and budget, then provides a tailored quote covering space and any production.
Which NYC newspapers reach which audiences?
The New York Times reaches affluent, national and influential readers; the New York Post and Daily News deliver broad, value-driven city audiences with strong sports and local news. amNewYork reaches commuters, while El Diario La Prensa, the city’s long-running Spanish daily, reaches the large Hispanic community. The Empire selects titles to fit your message and target readers.
What are the content and approval rules for NYC print ads?
Print ads must meet US truth-in-advertising and FTC norms plus each publisher’s acceptance policies: claims require substantiation, and some categories need disclaimers or supporting documents. Spanish-language copy must be accurately translated. The Empire prepares artwork to each title’s specifications and manages approval, ensuring your ad meets editorial and legal standards before it runs.
When is the best time to advertise in New York print?
Demand and special sections cluster around Q4 holidays, back-to-school, and major sports and cultural events, when feature editions attract added readership. Weekend and Sunday editions typically carry larger audiences. The Empire aligns your insertions with relevant sections and seasonal moments to maximise visibility and value across the right publications.