PRINT ADVERTISING IN PORTLAND
PRINT ADVERTS IN PORTLAND
Empire can
help place your advertisement in the best national and local publications to ensure great reach and high recall from the new york readers.Print in Portland centers on The Oregonian and its OregonLive digital edition, the dominant news brand across the metro and statewide. Decades of established readership give it credibility that newer channels can’t match, so advertisers gain a trusted, locally rooted environment well suited to civic, real-estate and considered-purchase messaging that benefits from editorial authority.
With a mix of broad mass and a range of highly niche publications, Empire is able to offer print ad campaigns that are specific to your needs and guaranteed to reach your target audience.
ADVERTISE IN THESE PORTLAND PUBLICATIONS
Argus Observer is the daily newspaper of Ontario, Oregon founded 1897.
Ashland Daily Tidings is a morning newspaper serving the city of Ashland.
Mail Tribune is typically 8-10 pages and contains most of the big local, state, national and international news of the day. On Fridays and Sundays, local news is presented in a separately in the newspaper section.
Portland Tribune is a free newspaper published twice weekly, each Tuesday and Thursday, in Portland. With a news focus on local news specific to Portland, readership includes people who live in Portland as well as people who work in Portland but live in the suburbs.
Register Guard has the premier news and information source for the Eugene-Springfield area and Lane County.
The Statesman Journal is the daily and second-oldest newspaper in Oregon. The Statesman Journal is distributed in Salem, Keizer, and portions of the mid-Willamette Valley.
The Oregonian has coverage of Portland and Oregon news, events and entertainment.
Frequently Asked Questions
How much does print advertising in Portland cost?
Rates depend on the publication, ad size, color versus mono, placement and whether you run once or across multiple insertions. Premium positions and full-page units cost more than smaller or interior placements. Empire shapes your Portland print plan around your objectives and budget, then provides a tailored quote rather than quoting fixed prices.
Which Portland publications reach which audiences?
The Oregonian, Oregon’s largest daily, reaches a broad, established readership across the metro. Alternative weekly Willamette Week and the Portland Mercury connect with younger, culturally engaged and arts-minded readers. Empire matches each title’s audience to your campaign, combining mainstream daily reach with alternative-weekly engagement where it fits your goals.
What are the content and approval rules for print ads?
Print advertising in the US follows FTC truth-in-advertising principles and each publication’s own advertising acceptance policies, so claims should be accurate and substantiated, with required disclosures included. Some categories need supporting documentation. Empire prepares compliant artwork and copy and manages publisher approval so your Portland placements clear review smoothly.
When is the best time to advertise in Portland print?
Print demand follows the retail and events calendar. Q4 holidays and back-to-school bring heavier advertising and special sections, while spring ties to the Rose Festival and summer aligns with festivals and dining guides. Empire helps you book into the right editions and special features and reserve space ahead of these high-demand periods.