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A TANGIBLE MAINSTAY IN THE RUSSIAN MEDIA MIX

Newspapers are the second most popular media in Russia, after television. Local newspapers are more popular than national ones, with 27% of Russians consulting local newspapers routinely and 40% reading them occasionally. For national newspapers, the corresponding figures are 18% and 38%, respectively.

Empire is able to create print ad campaigns that are tailored to your specific needs and guaranteed to reach your target audience.

PUBLICATIONS

Delovoy Peterburg
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Target Audience
46% women 54% men
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Delovoy Peterburg is a Russian language daily business newspaper published in Saint Petersburg.

Kommersant
Target Audience
Adult locals
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Kommersant is a nationally distributed daily newspaper mostly devoted to politics and business. It is a leading liberal business broadsheet.

Komsomolskaya Pravda
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Target Audience
Adult locals
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Komsomolskaya Pravda is socio-political and news materrials in an analytical format.

Moskva. Tsentr
Target Audience
Adult locals
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Some information for residents of the Central Administrative District. District news and history. Interviews with stellar residents. Interesting facts, expert opinions. Urban planning, social sphere, transport infrastructure. Opportunities for leisure, sports, education.

Moskovskaya Pravda
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Target Audience
Adult locals
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Moskovskaya pravda “Moscow Truth” is a daily morning newspaper of Russia and formerly of the Soviet Union. It was first published in 1918.

Moskovskij Komsomolets
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Target Audience
Adult locals
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Moskovskij Komsomolets is daily social and political newspaper.

Nasha Versia
theempire_NashaVersia_print_russia
Target Audience
Women – 32% Men – 68%
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Nasha Versia is weekly journalism investigations – tough and informative, witty and understandable.

Nezavisimaya Gazeta
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Target Audience
Adult locals
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Nezavisimaya Gazeta covers the issues of politics, society, culture and art.

Nezavisimoye Voyennoye Obozreniye
Target Audience
Adult locals
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Nezavisimoye Voyennoye Obozreniye weekly newspaper supplement to Nezavisimaya Gazeta dedicated to military posture, military science, activity of secret services, military technology, weapons, military history of Russia, as well as of other countries.

 

Novyye Okruga
Target Audience
Adult locals
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New Districts is the only print media specialized in covering the life and development of New Moscow.

RBK daily
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Target Audience
Adult locals
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New Districts is the only print media specialized in covering the life and development of New Moscow.

Rossiyskaya Gazeta
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Target Audience
Adult locals
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Rossiyskaya Gazeta is a daily socio-political publication.

 

 

 

Rossiyskaya Gazeta Nedelya
Target Audience
Adult locals
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Rossiyskaya Gazeta Nedelya is a weekly issue of the Rossiyskaya Gazeta. Field of education, culture, sports, science is reflected in the pages of the newspaper.

 

 

 

 

Vechernyaya Moskva (evening)
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Target Audience
Adult locals 44% men, 56% women
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All current events are in the evening edition Original content, exclusive interviews with political, culture and show business newsmakers. A special report by journalists about evenings in Moscow. A poster of the city.

Vechernyaya Moskva (morning)
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Target Audience
Adult locals 44% men, 56% women
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The latest information about life in the capital. News of the day, economics and politics, society, current events in the city, analytics and forecasts. High-profile events within Russia and all over the world. Dialog between Muscovites and public authorities.

Vechernyaya Moskva (weekly)
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Target Audience
Adult locals 44% men, 56% women
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High-profile events of the week. Leisure and entertainment guide. TV-program guide with previews and commentary. Opinions and columns.

Yuzhnyye gorizonty
Target Audience
Adult locals 44% men, 56% women
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Current news of the district, expert advice, interviews with the stars and other useful and interesting information to residents.