Print advertising in Sweden is a tried and tested method for brand exposure that remains effective in a sound media mix today.
It’s a combination of high distribution across Sweden and the reader’s continued preference for the tangibility that print advertising offers, which makes it an essential part of any media strategy.
Aftonbladet (The evening paper) is a Swedish daily newspaper. It’s the largest daily newspaper in the Nordic countries .
Dagens Nyheter is Sweden’s leading morning newspaper, covering arts, foreign news, and domestic political news.
It provides an excellent editorial environment to reach an audience of upper and middle class professionals with full national coverage or selectively through its 3 regional editions.
Sydsvenskan is the leading news source in Sweden providing local news.