Print advertising in Switzerland is a tried and tested method for brand exposure that remains effective in a sound media mix today.
It is a combination of high distribution across Switzerland and readers’ continued preference for the tangibility that print advertising offers, which makes it an essential part of any media strategy.
ADVERTISE IN THESE SWISS PUBLICATIONS
20 Minuten is a daily commuter newspaper for the German-speaking part of Switzerland. It provokes discussion with its news on politics, business, sport, entertainment and services.
24 Heures is a daily newspaper covering politics, society and economy.
Daily tabloid | BLICK is published from Monday to Saturday. As Switzerland’s tabloid newspaper, it sets standards and reports daily on topics that affect people in our country. BLICK is independent, focuses on the things that others ignore, and has an opinion.
DIE ZEIT reflects the broad interests of its readership with its diverse topics.
Every week, there are three special pages from Switzerland that only appear in Switzerland.
The largest business magazine in Switzerland keeps its readers on top of things. Alongside thoroughly researched company histories and reports on management issues, the first section covers the most important economic issues every week.
Le Matin is a Sunday newspaper, covering news, leaders, economy, sports, culture and society.
The Zurich Times offers a daily newspaper with news and current events. It is the most renowned newspaper both nationally and internationally.
Tages-Anzeiger is the largest subscription daily newspaper in Switzerland. Tages-Anzeiger reports on politics, business, culture, sports and society.