PRINT ADVERTISING IN TURKEY
PRINT ADVERTS IN TURKEY
Empire can help place your advertisement in the best national and local publications to ensure great reach and high recall from the Turkish readers.Turkey’s press is highly consolidated and contracting, with most major dailies held by two conglomerates: Demiroren (Hurriyet, Posta) and Turkuvaz (Sabah), alongside the leading independent secular-opposition title Sozcu. Print circulation has fallen steeply as readers shift online, so advertisers increasingly treat newspapers as a targeted channel for older, loyal readerships and specific political or regional segments rather than broad reach. With a mix of broad mass and a range of highly niche publications, Empire is able to offer print ad campaigns that are specific to your needs and guaranteed to reach your target audience.
ADVERTISE IN THESE TURKEY PUBLICATIONS
Sabah, which started its publishing life on April 22, 1985, has achieved many “firsts”, has passed the newspapers of the years, has reached the summit and has become a brand.
Sabah contributed significantly to the increase of female newspaper readers with her special additions and innovations. One of every four Sabah readers is a woman. The total of the readers from the ABC1 socio-economic group, which constitutes the main potential of consumption, is 49%, and the proportion of readers between the ages of 18 and 44 representing the active age group in the economy is 60%. 45% of the morning readers are high school and/or university educated.
Estetik Yayıncılık A.Ş. has been publishing Sözcü newspaper since 2007 and sozcu.com.tr since 2012. It also makes a difference with newspaper writers. Turkey is a trusted end eminent journalist Emin Çölasan, Necati Doğru, Yılmaz Özdil writes in this newspaper.
Hurriyet is a daily newspaper published in Turkey. It was founded by Sedat Simavi on May 1, 1948, and today it continues its publishing life within Demirören Holding in a very different line. Unlike its old bright days, nowadays it has a faint period.
Posta is a daily Turkish newspaper affiliated to Demirören Holding.
Haydar Dümen, who is known for sexual therapy, is the most well-known author of the newspaper.
While a newspaper has reached the 1 million readers until a decade ago in Turkey it has received its share of the decline in the mail from all printed media.
Turkey Newspaper broadcasts in Turkish. It is followed by a certain group of newspapers. There is no widespread readership to cover the country. Their authors are not recognized. It claims to be traditional.
Middle age and over people follow it.
Milliyet is the daily newspaper owned by Demirören Holding. The newspaper, which published in the left and democrat lines in its early years, is now on a different track. No known authors are available. The places of popular writers in the old period are empty. However, Abbas Güçlü, who has articles on education, is the most well-known author.
Tabloid type daily politics, news newspaper.
Yeni Şafak Newspaper is a right-wing, conservative publication. Yeni Şafak is a socially conservative and political Islamist daily newspaper. Previously, it accommodated liberal writers. Nowadays, liberal names have been removed from the newspaper and more political Islamist writers have joined the staff. It can not appeal to the Turkish general public. It appeals to older readers of a narrow environment.
It broadcasts in all sports, especially football. The young football lover appeals to the audience.
It is a marginal opposition newspaper.
Daily news and political agenda are dominant. Can Ataklı is the most known author.
It has a rich writer staff. Taha Akyol, known for his articles on law, democracy, and human rights, writes in the newspaper. Famous economist İbrahim Kahveci is also one of the authors of this newspaper.
Some of the liberal names previously in the political Islamic neighbourhood write in this newspaper.
It was previously a newspaper leading the national and secular lines.
He was pruned by various political speculations. Now broadcasts far away from its old principles.
Frequently Asked Questions
What influences the cost of print advertising in Turkiye?
Pricing depends on the title’s circulation and readership, ad size, colour, page position, weekday versus weekend editions and any supplements. National dailies cost more than regional placements. Turkish print rates can also reflect inflation and paper-cost pressures, so we confirm current rate cards and prepare a tailored quote for each campaign.
Which Turkish newspapers reach which readers?
Sabah leads on circulation with a broad mainstream readership, and Hurriyet and Milliyet deliver wide national reach across general-interest audiences. Sozcu is the leading opposition title with an engaged following. We match titles to your audience and message, and can layer regional or sector titles alongside the national press for added depth.
What content and approval rules apply to print ads in Turkiye?
Print advertising falls under the Advertising Board (Reklam Kurulu) and Turkish advertising standards rather than RTUK. Claims must be accurate and substantiated, with extra care for health, financial and comparative advertising. We review creative against these standards to ensure compliant, publishable placements.
When is the best time to advertise in Turkish print?
Ramadan, from around mid-February in 2026, brings special editions and heightened reader engagement in food, retail and gifting. Year-end and back-to-school retail seasons drive advertiser demand for premium positions. We book key titles and positions early around these windows, as prime placements in leading dailies sell out quickly.