PRINT ADVERTISING IN WASHINGTON D.C.
PRINT ADVERTISING IN WASHINGTON D.C.
Empire can help place your advertisement in the best national and local publications to ensure great reach and high recall from the Washington D.C. readers. Print advertising
in Washington D.C.Print here is defined by its proximity to power, where coverage routinely sets the national agenda and is read closely inside government, lobbying, and media circles. The Washington Post remains the dominant daily, its political and policy journalism commanding an influential, well-educated regional readership in print and digital. Advertisers gain access to a credibility-driven environment and an audience of decision-makers found in few other American markets.
With a mix of broad mass and a range of highly niche publications, Empire is able to offer print ad campaigns that are specific to your needs and guaranteed to reach your target audience.
ADVERTISE IN THESE WASHINGTON D.C. PUBLICATIONS
Politico covers politics and policy in the United States and internationally. It distributes content through its website, television, printed newspapers, radio, and podcasts.
Its coverage in Washington, D.C. includes the U.S. Congress, lobbying, the media, and the presidency.
For 60 years, Roll Call, considered the newspaper of Capitol Hill since 1955, has provided news and information that is considered indispensable for members of Congress and their staff.
Roll Call reports on Congressional news and campaigns, politics and personalities, the White House’s relationship with Congress, comings and goings-on Capitol Hill, and the greater Washington political community.
Stars and Stripes is an American military newspaper that focuses and reports on matters concerning the members of the United States Armed Forces.
The Hill is focusing on politics, policy, business and international relations, The Hill coverage includes the U.S. Congress, the presidency, and election campaigns.
The Washington Informer highlights positive images of African Americans.
The Washington Times delivers breaking news and commentary on the issues that affect the future of our nation.
The broadsheet-size publication is filled with the latest news, hard-hitting investigative reporting and detailed coverage of politics, policies, sports and culture.
Washington Examiner is a political news magazine that uncovers and analyzes the issues of the day. We offer lawmakers, decision-makers, and all those involved in our political process straight forward, serious-minded journalism that is principled, energetic and compelling.
The Washington Post (sometimes abbreviated to WaPo) is a major American daily newspaper published in Washington, D.C. Daily broadsheet editions are printed for the District of Columbia, Maryland, and Virginia.
Frequently Asked Questions
What determines the cost of print advertising for policy audiences in DC?
Cost depends on the titles chosen, including Capitol Hill and policy publications, ad size and position, color, and frequency needed to reach decision-makers. Premium placements cost more. Empire does not quote fixed rates; we tailor pricing to your advocacy goals, target readership and budget.
Which publications reach Capitol Hill, federal and advocacy readers?
Audience defines the title. The Washington Post reaches federal decision-makers and affluent professionals across the region, The Washington Times offers a distinct daily readership, and Hill-focused outlets such as Politico, Roll Call and The Hill reach Congress and policy staff directly. Empire matches titles to your influence targets.
What content and approval rules apply to issue advertising in print?
US print advertising follows FTC truth-in-advertising standards and each publisher’s acceptance and political-advertising policies, so claims must be accurate and substantiated, with required sponsor identification. Publishers review creative before printing. Empire prepares compliant artwork and copy and manages approvals across each title.
How do legislative cycles affect print timing?
For policy print, timing follows the legislative calendar. Demand rises around congressional sessions, appropriations and budget debates, key hearings and election cycles, on top of Q4 and spring peaks. Premium Hill-publication positions sell out fast, so Empire books ahead and aligns placements with the moments your audience is engaged.