RADIO ADVERTISING IN FRANCE
RADIO ADVERTISING FRANCE
More than 90% of the French population tune into the radio at least once a week, giving advertisers fantastic reach.
At the same time, France’s stations are very well segmented and targeted, meaning that reach is highly effective. Staying in tune with the digital age, radio is now more accessible than ever through online listening, apps and social content and is a valuable part of any media plan.
RADIO STATIONS
No. 1 hit music station in France. The main station only focuses on current chart hits throughout the day and electronic dance music during late night hours on some weekends. Talk programs are broadcast every evening except Saturday. In contrast, its web radio site is devoted to a vast range of music like rap, RnB, dance, hip-hop, electronic, top 40, urban and rock.
Nostalgie is a popular French FM radio station, with a playlist dating back to the pre-2000’s. Their extensive archive also includes a larger percentage (68%) of classic hits from the 1980’s.
Chérie FM is a French radio station created in 1987 and belongs to the NRJ Group.
Rire & Chansons (French for “laughter and songs”) is a French Category C and D radio station owned by the NRJ Group. Based in Paris and created in 1981, Rire & Chansons has a unique format, offering round-the-clock sketch comedy mixed in with music programming comprised of Pop-Rock songs.
No.1 commercial radio station in France. RTL FM is a news, talk, music and general interest station which is broadcast nationally.
Created in 1992 and based in Paris, RTL2 is a private French radio station owned by the RTL Group. The station plays rock and pop music from the 1980’s.
Fun Radio FM is the 2nd largest music station in France. Offering electropop, dance and eurodance music, Fun Radio operates on 250 different frequencies in France.