RADIO ADVERTISING IN GHANA
ADVERTISE ON RADIO IN GHANA
Radio is the heartbeat of Ghanaian media. With around 82 FM stations in the Greater Accra region alone and most listeners now tuning in on their mobile phones, radio reaches Ghanaians at home, at work and on the move like no other channel.
Radio ads are also highly memorable and generate excellent consumer recall and a high call to action.
Empire can recommend the best stations for your target audience and objectives within Ghana and help you plan your radio adverts from start to finish.
ADVERTISE ON THESE GHANAIAN RADIO STATIONS
Adom FM is a broadcast radio station in Tema.
Providing local news, sports, information and entertainment.
Ark FM is a private radio station based in Sunyani-Ghana.The station employs English and Twi as its medium of communication and has a mix of adult contemporary music, news and talk programmes.
Asempa FM is a broadcast sport, talk, and current affairs.
Citi 97.3 FM radio brand is refreshingly different in that it combines a comprehensive and credible news function, backed by innovative listener-driven on air programmes, and exciting promotions with vibrant audience participation.
Happy FM providing news from the sports world.
In order to do so, they are always connected to their listeners.
Hitz FM arranges its programs and playlists based on the feedback and responses from their customers in Ghana.
In order to do so, they are always connected to their listeners.
Hot FM programming is dedicated to the best hits of African music. This radio station broadcasts 24 hours a day, 7 days a week.
Joy FM providing best in adult contemporary music and country’s most authoritative news source.
Kessben FM offers a good blend of on-air and outdoor programming which is well-targeted for the benefit of our audience and advertisers.
LIVE 91.9 FM is fresh, innovative, daring, fashionable, tech savvy, out going, and curious. We are also mature, experienced, networked, have a taste for quality, and enjoy to reminisce on occasion.
Luv FM is a local talk/news station playing all the latest hits.
Metro FM broadcast politics, sports news, Information programs.
Neat FM is your news, politics and an entertainment radio station in Accra, providing you with latest peculiar but true religious news content.
Nhyira FM is a broadcast radio station from Kumasi. Providing variety, soul and R&B music.
Okay FM, provides you with the latest African music, pop and rock 24/7.
Otec FM provides the latest pop,rock,classic,talk, culture, dance, electronic and News/talk programs.
Peace FM providing news, community Information and African entertainment.
Power FM, Ghana is an internet radio station broadcasting from Ghana, Playing all the hits from Africa and around the globe with ultimate air power.
Radio Gold providing latest political, sports, business, entertainment and general news programs.
Radio XYZ providing Ghana news, elections, politics, entertainment, jobs and so on.
STARR 103.5 FM is an urban, lifestyle radio station, which focuses on the delivery of compelling programmes through good music, entertainment/lifestyle- led talk programmes and sports for its target audience.
In respect of News and Current affairs, we seek to deliver accurate, factual, relevant and newsworthy stories.
Vision1 Fm providing Sports, Talk, News, Information and Community supported programs.
YFM providing news, sports, entertainment, world events, politics and business programs.
Frequently Asked Questions
What determines the cost of radio advertising in Ghana?
Pricing depends on the station’s reach, the daypart you select, spot length, the number of insertions and whether you book sponsorships or live mentions. Peak slots such as morning drive and prime news command higher rates. Empire negotiates with stations on your behalf and provides a tailored quote built around your budget and campaign goals.
Which stations and languages reach which audiences in Ghana?
English-language stations such as Joy FM and Citi FM suit business and current-affairs audiences, while Akan and Twi stations like Peace FM, Adom FM and Kumasi’s Nhyira FM deliver strong mass-market reach. Youth-focused brands often use Hitz FM or YFM. We match stations and local languages to your target listeners.
What are the content and approval rules for radio ads in Ghana?
Scripts must respect Ghanaian cultural and religious sensitivities, use accurate, substantiated claims and meet broadcast regulatory standards. Some categories require supporting documentation or pre-clearance before airing. Empire manages script review, translation into local languages where needed and the full station approval process so your campaign clears smoothly.
When are the best times of year to advertise on radio in Ghana?
Demand peaks around Christmas and Boxing Day, Easter and Independence Day on 6 March, alongside back-to-school and harvest periods such as Homowo. Inventory tightens and rates rise during these windows. We recommend planning and booking well ahead so your message secures prime slots before competition intensifies.