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RADIO ADVERTISING
IN THE UAE

TAKE ADVANTAGE OF THE RADIO ADVERTISING NETWORK IN THE UAE. EMPIRE IS ABLE TO PLACE YOUR ADS ON POPULAR RADIO STATIONS THAT GUARANTEE GREAT REACH TO YOUR TARGET MARKET.

ADVERTISE ON RADIO IN THE UAE

Radio advertising in Dubai, Abu Dhabi, Sharjah, Ajman, Fujairah, Ras Al-Khaimah and Umm Al-Quwain has proven an excellent medium for reaching audiences through its high penetration levels and repetition.

Radio ads are also highly memorable and generate excellent consumer recall and a high call to action. Empire can recommend the best stations for your target audience and objectives within the UAE and help you plan your radio adverts from start to finish.

Do you have a project you’d like to discuss? Interested in how we can help you?

Dubai

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ADVERTISE ON THESE UAE RADIO STATIONS

Virgin Radio Dubai
Target Audience
Western Expats 15 to 34
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Virgin Radio Dubai 104.4 is the UAE’s Number 1 Hit Music Station and home of the Kris Fade Show.
Virgin Radio has more listeners every single week than its three closest competitors combined.
Virgin Radio is number one across all English listening age groups. No English radio station in the UAE has a bigger share of audience than Virgin Radio.

Dubai Eye 103.8 FM
Target Audience
Business People & Decision Makers 35+
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Cutting edge talk radio station Dubai Eye 103.8 brings together an eclectic mix of informed individuals to provide business, news, current affairs, sports, entertainment and special interest programming for a cross-cultural audience, 24 hours a day, 7 days a week.

The leading English talk station in the UAE, Dubai Eye 103.8 sets the agenda every morning with its award winning flagship show The Business Breakfast, featuring high profile guests and generating discussion on the issues that matter. With news updates every fifteen minutes during breakfast and drive time, Dubai Eye 103.8 is recognized as the leading provider of news and information, keeping listeners connected with the world around them. With its multi-platform approach and listeners streaming live via the website and mobile apps, the station is uniquely placed to capture an educated and news hungry audience who are primarily over the age of 35. These listeners are multi-cultural and multi-faceted, armed with the latest knowledge they are influential opinion-leaders amongst their friends.

Dubai 92 FM Radio
Target Audience
Western Expats 24+
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Before The Palm, Burj Khalifa and the world’s biggest shopping mall, there was Dubai 92; Dubai’s longest running English music station. Dubai 92 is focused on young families living and working in UAE. We research our listeners extensively to ensure we play their favorite music– Dubai’s Best Mix of the Eighties, Nineties, Noughties and Now.

Al Arabiya 99 FM Radio
Target Audience
Arab Expats 24+
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Al Arabiya 99.0 is the UAE’s most popular Arabic language station in UAE. The station appeals to the mass UAE Arab listeners by playing the most popular songs from across the region. The Station attracts both males & females from various Arab nationalities including UAE locals. With a target age group of 24 and above, Al Arabiya 99 listeners are young, determined & ambitious professionals who are constantly looking to excel in their careers. Whether households or singles, Al Arabiya 99.0 audience are trendy and live the Dubai lifestyle by all means. They chose Al Arabiya 99.0 as it’s the one station that feeds their needs.

Al Khaleejiya 100.9 FM
Target Audience
Locals & Khaleeji Nationals 15-34
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Al Khaleejiya 100.9 is the UAE’s exclusive local radio station broadcasting only Khaleeji music. With unique songs and intelligent content, the station targets an elite audience of Khaleeji nationals.

Launched on January 2003, Al Khaleejiya 100.9 is a dynamic and creative station, where content is smartly tailored to reach its audience effectively. Targeting Khaleeji nationals between the age of 15 and 34; the audience is sophisticated, cultured and educated. They are discerning consumers who strike a fine balance between traditional and modern lifestyles. They are enthusiastic about media, particularly topics related to entertainment, sports, technology and cars.

Al Khaleejiya 100.9 audience spends a lot of time in malls, going to movies, playing video games and buying the latest designer brands.

City 101.6 FM
Target Audience
Hindi Speaking 15-35
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City 101.6 prides itself on having the largest number of listeners in the UAE, the target audience being 15 to 35 year olds.

City101.6 is aspirational, speaks the language of the 25-year-old while the 35-year-old finds the station intelligent and relevant in its content. The vibrant presenters are trendsetters in the community. City 101.6 makes Dubai home for the expats.

The station throws the biggest on-air parties and has the most dazzling prizes for listeners, giving them experiences of a lifetime. The listeners love Bollywood and cricket. They are well travelled and ambitious. City 101.6 stands for all that’s cool and Desi.

Hit 96.7 FM
Target Audience
Malayalam Speaking 21-35
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Hit 96.7 is the most popular Malayalam radio station. Hit 96.7 caters to the Expat Keralites who make up the largest expat community in the UAE. The station is the only 24 hour Malayalam FM station in Dubai playing non-stop Malayalam hits and hourly Tamil songs.

Listeners are broadly under 45, with the majority being 21-35. This is an ambitious and highly educated group of people. They stay in touch with their roots back home but are eager to progress in their career in Dubai.

Radio Shoma 93.4
Target Audience
Farsi speakers in UAE
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Radio Shoma 93.4 is the UAE’s one and only FM Farsi music station playing the latest Farsi hits from around the world. Broadcasting to an audience of over 600,000 Farsi speakers in the UAE, Radio Shoma now serves as the number one music and entertainment source for this audience across the country.

​​Radio Shoma 93.4 reaches a core target audience aged 20 to 35 but the variety of its music appeals to a wide range of listeners of all ages. Radio Shoma listeners are affluent residents, caring about their lifestyle, from the luxury cars they drive to generously spending on themselves and their family and friends.

TAG 91.1 FM
Target Audience
UAE Filipino residents
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TAG 91.1 is the No. 1 Filipino radio station in the UAE. TAG 91.1 plays the freshest original Filipino hits and is home to the wackiest bunch of radio jocks and maintains dominance in the market with its hip and original content, as well as exciting promotions and giveaways.

​TAG 91.1 also keeps its listeners abreast with all the happenings in the UAE and back home with regular news updates.

​As the first truly multi-platform Filipino radio station including an App on major mobile devices, TAG 91.1 has captured listeners aged between 25 to 39 possessing strong purchasing power and a fast-paced lifestyle.

Noor Dubai 93.9 FM
Target Audience
Locals & Arabic speakers
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Noor Dubai 93.9 FM is a social radio station offering a variety of media material in a moderate Islamic spirit. Noor Dubai 93.9 FM programs directed to all segments of society with a particular interest and focus on women and children.

Radio Mirchi
Target Audience
Indian Expats 24-35
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India’s number 1 radio brand, Radio Mirchi. Radio Mirchi targets middle to high income 24- 35 year old affluent, youthful Asians from the Indian subcontinent. The only Asian station in the UAE with dedicated frequencies for Abu Dhabi, Dubai and Al Ain, Radio Mirchi is India’s iconic FM channel broadcasting across 32 cities in 8 different languages. The brand is well known for its ‘sunshine’ positioning and for its connect with the various film industries in India, particularly Bollywood.

Radio Kadak
Radio Kadak
Target Audience
South Asian
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is a Hindi Radio Station owned by Abu Dhabi Media reaching out to the South Asian community in the UAE. Kadak FM provides audience with UAE centric content with the best of Bollywood – including music, celebrity interviews and lots more. Catch Kadak FM on 97.3FM (Abu Dhabi), 88.8FM (Dubai) and 95.6 FM (Al Ain).

Gold FM 101.3
Target Audience
Malayam community
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UAE’s fast growing Malayalam Radio Station on air since 2010 bringing to you Super hit songs 24/7 across the Emirates! Keeping you entertained always! Gold 101.3 FM with its huge collection of Malayalam and Tamil songs, and rocking DJs is the best company you can have, be it home, office or even during your long drives.

Channel 4 104.8 FM
Target Audience
Western Expats between 18-45 years of age
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Channel 4 104.8 FM brings to you the biggest songs around right now, the biggest prize give always, plus they like to update you on what is happening in entertainment news and the big things happening in the Emirates.

Radio 1
Radio 1
Target Audience
7 Emirates
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Radio 1 is a Top 40 Hit Music Station broadcasting across the 7 Emirates on 104.1 in Dubai & 100.5 in Abu Dhabi.

Home of Radio 1 Breakfast, & Radio 1 Old Skool, we play the freshest hits & the biggest throwbacks for the UAE! Stay tuned & follow us on socials for the latest trends, gossip & UAE news, plus the hottest prizes

Al Rabia FM
Target Audience
Arab expats
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UAE’s fast growing Al Rabia Radio Station on air since 2001 bringing to you hit songs 24/7 across the Emirates! Keeping you entertained always!

Al Rabia 107.8 FM with its huge collection of Arabic songs, and rocking DJs is the best company you can have, be it home, office or even during your long drives.

Do you have a project you’d like to discuss? Interested in how we can help you?

Dubai

  • This field is for validation purposes and should be left unchanged.