Radio advertising in Tanzania has proven an excellent medium for reaching audiences through its high penetration levels and repetition.
Radio ads are also highly memorable and generate excellent consumer recall and a high call to action.
Empire can recommend the best stations for your target audience and objectives within Tanzania and help you plan your radio adverts from start to finish.
ADVERTISE ON THESE TANZANIAN RADIO STATIONS
Now celebrating it’s 20th year on air, Clouds FM is the epitome of broadcast excellence and annually holds the position as the top rated radio station in Tanzania in total listenership as well as with the very important youth category.
Radio free Africa, also famously known as RFA, is the go to radio for the latest news, topics and music. It’s a famous and influential Radio Station with the highest coverage that stretches continents with its AM signal while maintaining excellent coverage through our FM signal in Tanzania.
E-FM is a radio stations operate under the umbrella of E-FM Company Limited. It started its operations in 2014. E-FM is the 24-hours free to air radio station, and the commercial radio station with its headquarter centered in Dar es Salaam, Tanzania.
TBC Taifa is the largest radio station among others under Tanzania Broadcasting Corporation which’s state own media house having a number of radio stations as well tv stations.
Launched in 1994, Radio One Stereo is the first private radio station in Tanzania. It broadcasts quality news, entertainment, education, health, sports and economic, political and social issues in Kiswahili. Radio One reaches the whole of Tanzania terrestrially and enjoys tremendous popularity.
East Africa Radio, is an urban radio station delivering a programme mix that includes a diverse and unsurpassed music offering. East Africa radio is the first of its kind in regional broadcasting in Africa. Operating from Dar es Salaam the signal is delivered by satellite to Nairobi and Kampala and then broadcast terrestrially.
This radio channel is targeting the youths. According to the Director of Radio Services in an interview, TBC FM is a channel of youths, by youths and for youths. The producers are youths, content is geared to serve interests of youths and the main target audience is youths. However, broadcasting ethics have to be adhered to.
Capital FM is one of the three FM radio stations operated and managed under IPP Media where the station commenced broadcasting together with Capital TV (television station) in 2009.
Registered as a regional radio Kiss FM is a youth radio covering in almost 8 regions which includes Dar es salaam, Arusha. Mwanza and other Lake Zone regions.
ABOOD FM 89.7 is registered as a regional radio with headquarter in Morogoro but airing in other 10 regions including Dar es salaam, Tanga and Zanzibar. It’s a broadcast radio station from Morogoro, Tanzania, providing Rural News, Informaion, Talk and Music.
Times FM is urban radio based in Dar es salaam having some of the popular urban music program that features interviews with local artists.
Magic FM is one of the popular urban radio stations based in Dar es salaam.
Choice FM is ‘The Better Music Mix’, and is Tanzania’s favorite English only entertainment station. With a top-40 playlist and worldly presenters, Choice FM is preferred by Tanzania’s young urban professionals who were schooled overseas and have now returned as well as the country’s large expat community.