TV ADVERTISING IN ATLANTA
ADVERTISE ON TV IN ATLANTA
Atlanta ranks among the largest US television DMAs, led by Cox Media Group’s perennial news ratings leader WSB-TV (ABC), alongside TEGNA’s WXIA/11Alive (NBC), Fox-owned WAGA (Fox 5), and Gray Television’s CBS affiliate WANF. The combination of a sprawling metro audience and fiercely competitive local newscasts gives advertisers broad household reach plus credible local news environments to anchor brand campaigns. Empire can help you reach a captive Atlanta audience through highly popular television channels.
Advertising on tv in Atlanta results in wide reach, excellent engagement and highly specific targeting, making it a highly effective medium. The stations contained below represent a balanced cross-section of the most successful stations targeting a range of audiences. With sound industry knowledge, we are well placed to help you create a successful tv ad campaign.
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ADVERTISE ON THESE ATLANTA TV STATIONS
Atlanta’s NBC-affiliated free TV station. Home of 11Alive News, Today Show, NBC Prime, Sunday Night Football and the Olympics.
Digital multicast broadcast network featuring classic television series and films from the 1950s to the 1990s.
CW Network affiliated and free over the air channel licensed to Atlanta.
Traditional CBS affiliated TV channel, airing primarily local and network news/shows, sports, and syndicated programming. Channel’s schedule is attached.
Paid breaking news channel. Ranked number one for trustworthiness and quality of content.
Fox owned-and-operated television station licensed to Atlanta, GA. It is a free channel dedicated to news, sports and series.
WPCH TV is a spinoff of WTBS, which consists mainly of syndicated programming with some local sports mixed in.
Atlanta’s MyNetworkTV-affiliated free TV station.
Home od Daytime “Guilty Pleasures”, highly rated prime shows and Trending at 10 pm.
Atlanta news, weather and sports. Breaking stories from around the Metro Area.
Frequently Asked Questions
How much does TV advertising in Atlanta cost?
Television pricing varies with the stations and programmes selected, time of day, spot length and the ratings of each slot. News blocks and prime time on major affiliates cost more than off-peak placements. Empire does not publish standard rates; we prepare a tailored quote built around your reach targets and overall budget.
Which Atlanta TV channels reach which audiences?
Each affiliate draws a distinct audience. WSB-TV (ABC) and 11Alive (WXIA, NBC) are strong for local news viewers, Atlanta News First (WANF, CBS) adds further news and network reach, and FOX 5 (WAGA) pairs news with sports and entertainment. Empire recommends the channel and programme mix that best fits your audience.
What are the rules for TV ad content and approval?
TV commercials must meet FTC truth-in-advertising rules and network and broadcaster standards: substantiated claims, honest comparisons and clear, legible disclosures. Certain product categories face extra scrutiny. Empire manages copy clearance, substantiation evidence and station approvals so your commercial meets every requirement before broadcast.
When is the best time of year to advertise on Atlanta TV?
Seasonality strongly affects TV demand and pricing. Q4 holidays, back-to-school, and high-viewership sports windows around the Super Bowl and local pro teams all raise audiences and competition for inventory. Major Atlanta events add further peaks. Empire books ahead so you lock in key programming before rates and availability tighten.