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TV

REACH A FOCUSED, CAPTIVE RUSSIAN AUDIENCE THROUGH POPULAR TV CHANNELS

Television is the most popular medium in Russia, with 74% of the population watching national television channels routinely and 59% routinely watching regional channels. There are 3300 television channels in total.

With sound industry knowledge Empire is well equipped to help you create a successful TV advertising campaign.

CHANNELS

2X2
theempire_2X2_tv_russia
Target Audience
Locals aged 14 – 44
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2X2 shows world hits of adult animation, live-action series and projects of own production.

BASHKIR SATELLITE TELEVISION
theempire_BashkirSatelliteTelevision_tv_russia
Target Audience
Adults Locals
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BST broadcasts over 50 programs on politics, economics, culture, the social sphere, entertainment and interactive projects for all audiences. In Russian, Bashkir, Tatar and other languages.

Channel 78
Target Audience
General population
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Channel 78 has the main principles on openness of the audience, focus on city events, a modern form of content delivery.

Che!
theempire_Che!_tv_russia
Target Audience
Adult locals 25 – 49
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Che! is a tv channel about life, in which there is always a place for exciting events and travels, for crazy dreams and the truth of life, for laughter and pleasures, for unusual relaxation and thrills.

CTC
theempire_CTC_tv_russia
Target Audience
French and English speaking locals
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CTC focuses on entertainment content: television shows, animated series and comedy series of domestic and foreign production.

CTV Love
theempire_CTVLove_tv_russia
Target Audience
Adult locals
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CTV channel is about fashion and love, with a large pool of shows of its own production.

Domashniy
theempire_domashniytv_tv_russia
Target Audience
Adult locals aged 25 – 59
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Domashniy is the country’s main female television channel – recognizable, vibrant and emotional.

Fifth Channel
theempire_FifthChannel_tv_russia
Target Audience
Adult locals aged 18+
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Channel fifth-largest audience is attracted to detective series of their own production. One of the oldest Russian television channels broadcasting from St. Petersburg.

First Channel
theempire_FirstYaroslavl_tv_russia
Target Audience
Adult locals aged all 14-59 / all 18+
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First Channel broadcasting high-profile projects designed for a wide audience – information and documentary programs, film and television premieres, talk shows, talent shows and author programs.

First Yaroslavsky
Target Audience
Adult locals
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“First Yaroslavl” -regional broadcaster of the Continental Hockey League, broadcasts all matches of the Lokomotiv team, volleyball matches of the Yaroslavich club, the most important cultural events in the region.

Friday
theempire_Friday _tv_russia
Target Audience
Locals 14 – 44
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Friday is an entertainment channel. The brand concept is built around travel, leisure, beauty, food and service industry expertise.

LenTV24
theempire_LenTV24_tv_russia
Target Audience
Adult locals
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LenTV24’s programs are news releases every three hours, programs on business and industry, culture and public life, ecology and nature.

Match TV
theempire_MatchTV_tv_russia
Target Audience
Adult locals
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Match TV’s broadcast is filled with sports broadcasts (football, hockey, skiing, biathlon, boxing, etc.), sports content, live sports and analytical programs.

Mir TV
theempire_MirTV_tv_russia
Target Audience
Adult locals aged 25 – 54
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Mir TV broadcasting network is composed of information, historical, cultural programs, television bridges, news from neighboring countries, documentaries and feature films.

NTV
theempire_NTV_tv_russia
Target Audience
Adult locals aged 18+
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NTV broadcast news and political talk shows, TV shows and films, entertainment and educational programs, documentary and social projects.

RBC
theempire_RBC_tv_russia
Target Audience
Adult locals aged 18+
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RBC’s the largest share is held by news and analytical projects; on weekends, the program includes entertainment programs about sports, cars and lifestyle.

Ren TV
theempire_RenTV_tv_russia
Target Audience
Adult locals aged 25-54
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REN TV offers viewers an action-packed content of various formats. The network offers programming for a wide range of demographics.

Russia 1
theempire_Russia1 _tv_russia
Target Audience
Adult locals aged 18+
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Russia’s 1 channel’s broadcasting network is made up of news and analytical programs, journalistic programs, films and TV shows of its own production, political shows, sports and cultural events, musical and humorous programs.

Russia 24
theempire_Russia24_tv_russia
Target Audience
Adult locals aged 18+
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Russia 24 covers major national and international events as well as focuses on domestic issues.

RU.TV
theempire_RU.TV_tv_russia
Target Audience
Adult locals
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RU.TV is more than twenty hours of video clips in Russian every day, reports on important, interesting and unusual events, first-hand secrets of celebrities, as well as dozens of useful tips from famous instructors, trainers, bloggers and stylists.

St. Petersburg
Target Audience
65% of women, 36% of those aged 25-54, 48% have an average and higher than average income.
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St. Petersburg is a city information channel. More than half of the programs are released by the channel itself, they are devoted to cultural and social life in St. Petersburg and the news.

Super
theempire_Super_tv_russia
Target Audience
Locals aged 14 – 44
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Super – the basis of broadcasting is made up of projects of own production, popular Russian and foreign series, as well as films from leading studios and cartoons.

TNT
theempire_TNT_tv_russia
Target Audience
Locals aged 14 – 44
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TNT is an entertainment television channel and it offers unique content such as comedy series, entertainment shows, reality shows and talent shows.

TNT 4
theempire_TNT4_tv_russia
Target Audience
Locals aged 14 – 44
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TNT4 is a federal entertainment channel. Its broadcast includes TNT’s gold content, as well as its own shows.

TV1000
theempire_TV1000_tv_russia
Target Audience
Locals aged 25 – 44
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TV1000 is of the most famous movie channels where everyone will find films of world cinema suitable for their interests and mood – from old romantic melodramas and family comedies to the latest thrillers and exciting detectives and action films.

TV 3
theempire_TV3 _tv_russia
Target Audience
Locals aged 14 – 44
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The concept of TV-3 is work on the territory of fiction, mysticism and adventure. The largest federal television channel of the top ten.

TV Center
theempire_TVCenter_tv_russia
Target Audience
Locals aged 18+
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TV Center’s most of airtime falls on analytical, journalistic programs and political talk shows, serial films and movie classics.

YU
Target Audience
Locals aged 14 – 44
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YU broadcasts a reality show about family relationships and happiness, parenting and health, as well as drama series, world cinema hits and current news.

Zvezda TV
theempire_ZvezdaTV_tv_russia
Target Audience
Locals aged 18+
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The Zvezda TV channel offers viewers social-patriotic, scientific and educational programs and projects on military subjects.