RADIO ADVERTISING IN ATLANTA
ADVERTISE ON RADIO IN ATLANTA
Atlanta is a top-10 US radio market shaped by its outsized urban and hip-hop presence, anchored by Audacy’s V-103 (WVEE) and Urban One’s Hot 107.9 (WHTA), with iHeartMedia and Audacy operating the dominant station clusters across hip-hop, R&B, country, and news/talk formats. The market’s deep cultural pull and long, car-bound commutes give radio strong daily reach, letting advertisers target distinct audiences by format and daypart with precision. Empire can help you penetrate the soundwaves and reach a captive Atlanta audience on their favourite radio stations. Radio ads are highly memorable and generate excellent consumer recall and a high call to action.
Empire can recommend the best stations for your target audience and objectives within Atlanta and help you plan your radio adverts from start to finish.
ADVERTISE ON THESE ATLANTA RADIO STATIONS
640 Fox News station in Atlanta’s most popular talk radio station.
ALT 105.7 is Atlanta’s alternative Rock Music Station.
B 98.5 is Atlanta’s only radio station playing 80’s, 90’s and now adult contemporary.
Classix Atl is Atlanta’s only music station playing urban oldies music.
Atlanta’s true hip hop radio station. It is an urban contemporary radio station, targeting African-American who are on the cutting edge of fashion, music and entertainment.
Atlanta’s R&B music station. African American adult contemporary radio station.
La Zeta is a Hispanic Super Hits station dedicated to the Hispanic Community in Atlanta.
The music mix is urban, MAJICAL of the past and present. Anita Baker, Luther Vandross, Earth, Wind and Fire, Robin Thicke and Beyoncé to name a few, hit after hit! Plus, a lineup of the most interesting, engaging names in all of Black radio.
Music Station – it plays the biggest Pop Music Hits
Music Station – it plays the biggest Pop Music Hits
Atlanta’s number one station for new country music
94.9 HD2 The Lake is playing anything for Atlanta, GA. Listen on your HD radio or on the iHeartRadio app. We Play Anything, like Michael Jackson, Kelly Clarkson, Elton John, Journey, Bon Jovi, Fleetwod Mac, Prince and more!
Local classic hits radio station
News talk radio station.
Frequently Asked Questions
How much does radio advertising in Atlanta cost?
Costs depend on the stations chosen, daypart, spot length, frequency and how much production support you need. Morning and afternoon drive on heritage signals command a premium over midday or weekend slots. Empire never works from fixed rate cards; we build a tailored quote around your audience, budget and campaign goals.
Which Atlanta radio stations reach which audiences?
Format and signal determine your reach. WSB (News/Talk) skews to engaged adult news listeners, V-103 (WVEE) and Kiss 104.1 (WALR) deliver urban and adult contemporary audiences, and 92.9 The Game (WZGC) reaches sports fans following the Falcons, Hawks and Atlanta United. Empire matches your message to the right station mix.
What are the rules for radio ad content and approval?
US spots must follow FTC truth-in-advertising standards: claims need to be honest, not misleading and substantiated where required, with any disclaimers clearly voiced. Individual stations also apply their own commercial acceptance policies. Empire handles scripting, substantiation and station clearance so your spot is approved before air.
When is the best time of year to advertise on Atlanta radio?
Demand and listening patterns shift seasonally. Q4 holidays, back-to-school in late summer and major sports moments around the Super Bowl and Atlanta’s pro teams all lift engagement and competition for airtime. Local events such as festivals also create spikes. Empire plans bookings early so you secure preferred slots at the right moment.