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RADIO ADVERTISING IN KENYA

ONE OF KENYAS’ MOST COST EFFECTIVE AND SUCCESSFUL MEDIUMS

ADVERTISE ON RADIO IN KENYA

EXPLORE OTHER MEDIA

Radio advertising in Kenya has proven an excellent medium for reaching audiences through its high penetration levels and repetition.

Radio ads are also highly memorable and generate excellent consumer recall and a high call to action.

Empire can recommend the best stations for your target audience and objectives within Kenya and help you plan your radio adverts from start to finish.

ADVERTISE ON THESE KENYAN RADIO STATIONS

Radio Ramogi
Target Audience
Kenyan locals
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Radio Ramogi covers content in the social, economic and political fields.

XFM
Target Audience
Local Adults
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XFM plays Rock and Alternative Music 24/7 , The audience is continuously seeking new ways to improve their lives and their communities so that they are able to lead successful and rewarding lives.

Radio Vuuka
Target Audience
Locals- Lagoli-speakers
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Kenya’s only Maragoli station, Vuuka values its listeners whose needs and aspirations are of supreme importance

Radio Wimwaro
Target Audience
Locals, Embu-speakers
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The leading Embu radio station, Wimwaro Fm, has a team of able bodied radio presenters, news readers and correspondents who are talented and well educated.

Radio Taifa
Target Audience
Locals, Swahili-speakers
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Since 1953, Taifa FM has been providing news, current affairs, business news along with sports and commercial programmes to Swahili-speaking locals. Its aim was to inform people of happenings at the war front.

Radio Sulwe
Target Audience
Locals- Bukusu-speakers
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Broadcasted in the Bukusu dialect, the name Sulwe, means the brightest morning star that rises at dawn, and is popularly associated with form of alertness. It aims to keep the Abukusu well informed and entertained.

Radio Pwani
Target Audience
Locals, Swahili-speakers
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First station in the Kenyan Coast playing latest hits with unique shows that showcase a unique coastal touch.

Radio Nosim
Target Audience
Locals of the Narok, Kajiado, Laikipia, Machakos areas
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Radio Nosim is the vernacular station for the Maasai community.

Radio Mwago
Target Audience
Locals of the Meru, Taraka Nithi, Embu areas
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Official vernacular station for the Ameru Community.

Radio Muuga
Target Audience
Locals
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Radio Muuga’s programming is comprised of quality entertainment, informative features, news, sports and interactive talk shows. It is broadcasted in the Upper Eastern region, including the entire Meru, Tharaka Nithi and Isiolo Counties.

Radio Musyi
Target Audience
Locals
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Radio Musyi is a leading Kamba station, MUSYI means an arrow aiming to shoot with a bow.

Radio Mulembe
Target Audience
Locals
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Mulembe – meaning ‘Peace’, is a radio station that informs its audience on socio-economic developments both in the rural and urban areas.

Milele FM
Target Audience
Kiswahili-speakers
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Milele FM provides listeners with Kiswahili language news and Rhumba music.

Meru FM
Target Audience
Locals
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Meru FM broadcast from Meru. Providing sports, news, talk shows and business news programs.

Radio Mayienga
Target Audience
Locals, Luo-speakers
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Mayienga FM is a 24 hour Luo vernacular station with a modern style of broadcast. .

Radio Kitwek
Target Audience
Locals
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Radio Kitwek launched 2011, and broadcasts among the Kalenjin dialects: Rift Valley, Nyanza, Western

Radio Mayian
Target Audience
Locals
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Mayian FM broadcasted  from Narok. This radio station provides community news, information, talk shows and entertaining programs.

Radio Kiss 100
Target Audience
Primary Target: 18 – 24, Secondary Target 18 – 30
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Radio Kiss 100 is a great platform for brands looking for longevity as the audience it talks to represents early adopters, aspirational, impressionable youth who form the next line of loyal consumers. 4.6m listeners daily

Radio Kameme
Target Audience
Locals
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Kameme FM is a broadcast radio station in Nairobi. Providing news, sports, talk and entertainment.

Radio Jambo
Target Audience
Swahili-speakers Primary target: 25 – 45
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Radio Jambo has a strong sports heritage and attracts a diverse demographic that also cuts across ethnic, social, and geographical divide.

Radio Iftiin
Target Audience
Locals, Somalian-speakers
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Kenya’s number 1 Somali radio station broadcasting in the areas: Nairobi, Mandera.Wajir, Garissa.

Radio Hot 96
Target Audience
Locals
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The all time hits station, broadcasts various hits and best of world pop music.

Radio Gukena
Target Audience
Urban and peri-urban young Kikuyu male and female listeners aged 18-40
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Conversation revolves around a Kikuyu take on events from the rest of the world with a humorous angle.
Real life offers more drama than fiction.

English FM
Target Audience
Locals, English-speakers
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English is a broadcast radio station from Nairobi, Kenya providing African music and program.

Radio Emoo
Target Audience
Adults aged 35+
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Emoo Fm tells about the beauty and diverse culture of the Kalenjin community, the running culture and the underlying issues of rift valley.

Radio Egesa
Target Audience
Locals
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Radio Egesa is broadcasted in ‘Ekegusii’ which is the language of the Kisii community who originate in the southern part of Nyanza province.

Radio Easy
Target Audience
Locals of the Nairobi, Mombasa, Nyeri, Nakuru, Meru, Eldoret areas
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Only the morning show is active the rest of the day plays soul music.

Radio East FM
Target Audience
Ages 18-50
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The station distinguishes itself as being part and parcel of the Asian Community and what East FM says they almost certainly do. great platform for household goods, FMCG’s, construction industry products, airlines, motor industry among others. 500 000 listeners daily.

Radio Coro
Target Audience
Locals- Kikuyu-speakers
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Coro FM is a broadcast radio station in Nairobi, Kenya, providing Community Culture, Talk, Music and Lifestyle programs with political and topical discussions on fashion, trends, culture, family, relationships, and agriculture.

Radio Chemgai
Target Audience
Locals
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Radio Chamgei is a Kalenjin radio station talking to the nine Kalenjin sub-tribes.

Radio Classic 105
Target Audience
Primary Target: 25 – 30, Secondary 25 – 40
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The station delivers unparalleled entertainment and plays all the greatest hits. Classic talks to major decision makers at the household and industry level and has delivered powerful campaigns in real estate, insurance FMCG’S, Telcos, smart phones and financial services sector.

Radio Citizen
Target Audience
Locals
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Radio Citizen offers a rich menu of news, features, talk shows, games and a distinct selection of the finest African tunes.

Radio Ingo
Target Audience
Locals, Luhya-speakers
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Radio Ingo has been on air since 2012. It broadcasts to the following regions:  Kakamega, Busia, Vihiga, Bungoma, Kisumu, Trans-nzoia, Siaya

Radio Inooro
Target Audience
Locals
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Inooro means “the sharpener”. The station aims at sharpening the listeners mind to empower them in facing their day to day challenges.

Radio Bahari
Target Audience
Locals- Swahili-speakers
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Radio Bahari has massive success among the coastal listeners. Bahari is Swahili and means ocean.