RADIO ADVERTISING POLAND
RADIO ADVERTISING IN POLAND
Radio advertising in Poland has proven an excellent medium for reaching audiences through its high penetration levels and repetition.
Radio ads are also highly memorable and generate excellent consumer recall and a high call to action. Empire can recommend the best stations for your target audience and objectives within Poland and help you plan your radio adverts from start to finish.
RADIO STATIONS
The largest and longest existing rock radio network in Poland, consisting of 16 transmitters covering the largest Polish cities. Music broadcasted on this station is a cross-section of the best Polish and foreign rock music – from classics to reggae to hard rock.
ChilliZet offers its listeners carefully selected music with a chill-jazz atmosphere. On air you can expect to hear genres ranging from chill out, soul, jazz and pop. ChillZet is an alternative to the daily offer of mainstream radio stations.
The music of the station is a combination of hits from the last five decades with contemporary songs, perfectly matching different moments of the day and mood.
Radio Plus is a local radio station that keeps its listeners up to date with the most accurate news locally, while they play the most popular hits.
This is the largest network of local radio stations, an unquestionable leader in terms of the audience in the target group of 16-34 years. The station is available in 42 cities in Poland. It carries the music format CHR (Contemporary Hit Radio), i.e. all hits at the time.
Radio GRA features music from the 80’s, 90’s and 00’s decades. With intermittent news broadcasts, this is a favourite station for the millennial demographic.
One of the largest and most popular nationwide radio stations, Radio ZET entertains millions of listeners every day. You can hear various music and reliable information on a national and global scale.
RMF Classic collects over 550,000 receivers every day. Listeners of the station are educated, high earners, from big cities, working in prestigious professions. Every week, the station is joined by over 4 million Poles. Each of them spends an average of 2 hours a day with the station.
The nationwide RMF FM radio is the most-listened radio station in Poland. The station addresses its program to people aged 25-39, offering the best AC (Adult Contemporary) music and breaking national news.
RMF MAXX is the most dynamically developing group of local stations targeted at people aged 18-34. Every day, it gathers 1.8 million listeners, the vast majority of whom are active and dynamic people, decision-makers in their households.