RADIO ADVERTISING VIETNAM
ADVERTISE ON RADIO IN VIETNAM
Radio advertising in Vietnam is an excellent way to reach audiences throughout their day with catchy jingles and repetition. Radio ads are memorable and lead to excellent “consumer recall”. This in turn increases the call-to-action rate.
Empire can recommend the best stations for your target audience and objectives within Vietnam and help you plan your radio adverts from start to finish.
ADVERTISE ON THESE VIETNAMESE RADIO STATIONS
Providing Vietnamese News, Information, Talk and music program.
Live radio, sports and News.
The best free Radio site for to listening online. Plays International, Country, Rock, Folk etc music 24 hours a day.
Ho Chi Minh City People’s Voice Station, talk shows and newest Vietnamese music
The latest news, current affairs and music
Loved cultural and artistic programs broadcast.
Internet radio, sports, music, news, talk and podcasts. Stream live events, live play-by-play NFL, MLB.
Frequently Asked Questions
How much does radio advertising in Vietnam cost?
Radio costs depend on the stations selected, the daypart (morning and evening drivetime command more than off-peak), spot length, the number of spots, the network’s reach and campaign duration. Sponsorships and presenter live reads are priced separately. Because rates vary across the market, Empire prepares a tailored quote matched to your audience, budget and objectives rather than quoting fixed prices.
Which radio stations reach which audiences in Vietnam?
Voice of Vietnam (VOV) broadcasts nationally, with VOV1 for news, VOV2 for culture and education and VOV3 for music, plus the popular VOV Giao Thong traffic channels in Hanoi and Ho Chi Minh City for commuting drivers. In the south, Voice of Ho Chi Minh City (VOH) reaches regional listeners with news, commerce and entertainment programming. Empire combines these networks to match your target segment.
What are the content and approval rules for radio ads in Vietnam?
Radio creative must respect Vietnam’s cultural and regulatory standards, and all claims must be truthful and substantiated with valid documentation. Certain categories require pre-clearance, and Vietnamese-language requirements apply. Empire manages scripting, Vietnamese translation and voicing, and the full approval process with stations and relevant authorities so your spots clear smoothly and run on schedule.
When is the best time to advertise on radio in Vietnam?
Demand peaks sharply around Tet, the Lunar New Year, when nearly a fifth of annual retail spending concentrates into a few weeks and many shoppers plan around 40 days ahead. Other national holidays and seasonal retail periods also lift listening and competition for airtime. Empire aligns flighting and station mix to these windows and secures inventory before it fills.