TV ADVERTISING IN TURKEY
ADVERTISE ON TV IN TURKEY
Television is the dominant advertising medium in Turkey, anchored by public broadcaster TRT and a small set of powerful private groups: Demiroren (Kanal D, CNN Turk), Turkuvaz (ATV, A Haber), Ciner’s Show TV, Dogus-owned Star TV, and the Disney-owned NOW TV (formerly Fox). With audiences and ad budgets concentrated across these primetime channels and their globally exported dramas, advertisers gain unmatched national reach but must navigate a consolidated, RTUK-regulated supply. Empire can help you reach a captive Turkish audience through highly popular television channels.
Advertising on tv in Turkey results in wide reach, excellent engagement and highly specific targeting, making it a highly effective medium. The stations contained below represent a balanced cross-section of the most successful stations targeting a range of audiences. With sound industry knowledge, we are well placed to help you create a successful TV ad campaign.
ADVERTISE ON THESE TURKEY TV STATIONS
Star is Turkey’s first private television channel which airs programs from TV series, news, foreign films, and more. The channel caters to the tastes of audiences of all ages in a young, dynamic, colourful manner.
TRT1 is Turkey’s first national channel and was the only TV channel until 1990. The channel broadcasts programming on arts and culture, entertainment, sports, education as well as films and series.
Show TV is a commercial television station headquartered in Istanbul. It broadcasts various entertainment programs, such as TV drama series, movies, cultural shows, comedies, quiz shows, and more. It is owned by Ciner Yayın Holding.
Provider of free to air TV network broadcasting services. The company broadcasts channels that include Fox Life, National Geographic, Baby TV and Nat Geo Wild in Turkey
Owned by the Turkish Radio and Television Corporation TRT Haber is television channel that broadcasts the latest in news, live sports as well as interviews from industry leaders and celebrities. The channel also airs programs on arts and culture and lifestyle.
CNN TÜRK is a nationwide television channel that broadcasts news generations, current, life, economy and sports programs, as an exemplary organization of independent, impartial and principled journalism.
Owned by the Turkish Radio and Television Corporation TRT Haber is television channel that broadcasts the latest in news, live sports as well as interviews from industry leaders and celebrities. The channel also airs programs on arts and culture and lifestyle.
Dedicated to airing the latest in everything sports, bringing you live coverage of football leagues, basketball, motorsport, rugby and more. The channel also shares all the top highlights for those viewers who might have missed out on the live action.
State television that broadcasts coverage of live sports, from soccer, to rugby, womens vollyball, motorsport and more. The channel also provides highlight reels of all the action for those viewers who may have missed the action. Targeted at adult Turkish sports fanatics
Turkey’s most watched TV channel where every news worth publishing and every opinion worth conveying is reflected on the screen with an understanding of accurate and fast reporting. They offer free, timely, and impartial news as soon as it comes in.
Kanal 7 TV is a nationwide broadcaster of general content in Turkey. Broadcasting the lastest news, entertainment, music, and more.
Kanal D brings you general entertainment, music, movies, documentaries, series and more.
TV8 is a television channel that started broadcasting under MNG Media Group on February 22, 1999, and has been broadcasting within Acun Media since 2013.
Its central studios are located in Sarıyer. In March 2016, the NBA received its broadcasting rights.
With the transition to Acun Medya, TV8 became the entertainment channel.
TJK TV broadcasts horse racing and equestrian programming.
News channel broadcasting daily local and internatioanl news as well informative interviews.
A channel that bring you special interviews, special commentary, prominent guest interview as well as
Both thematic and entertainment channel combination.
TV8,5 is the entertainment channel
that has been broadcasting since October 7, 2016.
News, discussion programs are common.
Generally, Republican People’s Party followers and opposition groups watch.
Programs include TV series, discussion/politics,
sports, music-entertainment, economy, life & food, automobile, health, religion, actual, magazine, child, documentary, travel, cinema and news content.
Original productions that touch people and life, conversation, competition programs, l
ocal-foreign film lines, domestic and foreign series, different-style productions that bring the changing and developing Anatolia to the screen, which delightfully tell the country, curiosity programs about parents, curiosity about health The contents of those who respond are met with 360 viewers with the programs that can be watched with joy in the family, covering all the colors of life.
State channel broadcasting news, current affairs and interviews from local and international public figures.
The political news television channel
Entertainment, music, general broadcast
News channel
Cartoon network is a channel targeted at kids, broadcasting daily animated shows and games to keep the kids occupied and entertained.
National television channel that airs programming aimed at kids, from educational to entertainment shows
Global channel broadcasting childrens entertainment and educational programming in the forms or anumation and live action.
Television channel that is targeted at a younger audience aged between 3- 8 airing programs specially prepared for children.
State television broadcasting informative programming about Turkish world publics and the world beyond.
Broadcasting the best in world documentaries, travel and arts and culture. Targeted at adult locals and families, this channel is great source for global facts, world histories and local cultures.
TRT Muzik is a national television station that brings you 24 hours of music programing and talkshows.
State television broadcasting primarily in Arabic, airing news, documentaries as well as arts and culture programs.
State television, broadcasting News and sport and general programming such as series, interviews and music
State television, Kurdish language channel, broadcasting current affairs, entertainement programing and sports.
State television channel that is with you in every field of culture and art from literature to history, from painting to theater, from music to philosophy!
State television, English news channel that provides new perspectives on world events to a global audience.
Frequently Asked Questions
What factors drive television advertising costs in Turkiye?
Costs reflect the channel’s ratings, daypart, prime-time drama slots, spot duration, target audience and whether you buy nationally or by region. Sponsorships and product placement carry separate pricing. Because Turkish TV rates are sensitive to inflation and currency movements, we verify live rate cards and issue a tailored quote rather than quoting fixed figures.
Which Turkish channels reach which audiences?
ATV leads with mass-market dramas and quiz shows for household brands. Kanal D and Star TV draw female viewers and young adults with high-budget series. Show TV appeals to a broad middle-class audience, while NOW (formerly Fox) reaches urban, news-engaged viewers. TRT 1, the public broadcaster, delivers nationwide family reach; TV8 is strong on entertainment formats.
What content and approval rules apply to TV advertising in Turkiye?
RTUK regulates broadcast advertising under Law No. 6112, with the Advertising Board overseeing general standards. Turkiye applies comparatively fewer content restrictions than GCC markets, and claims must be substantiated and sensitive categories reviewed. We pre-clear creative against these rules before airing.
When should advertisers schedule TV campaigns in Turkiye?
Ramadan, starting around mid-February in 2026, is a major viewing and spending period across food, retail and gifting. Year-end and back-to-school retail seasons lift demand, and live Super Lig football from August to May concentrates large audiences. We align flighting with these peaks and the availability of premium drama and sport inventory.